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the
course
unsexy Money
Let’s get rid of the scary money moments in self-employed life, shall we?
Finally get the money stuff sorted in your business so that you can take good care of yourself financially. It doesn’t have to be complicated, and a love of numbers is not required.
If being self-employed is making you wonder if there is a hole at the bottom of your bank account- you’re not alone! No one taught us how to handle the money stuff in our businesses. Or if they did, they made it needlessly complex or weirdly judge-y.
want the short version?
watch the video tour.
sound familiar?
CHOOSING YOUR RATE AT RANDOM AND HOPING IT WILL WORK OUT AND BE ENOUGH.
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NOT HAVING A SYSTEM FOR GIVING YOURSELF SICK AND VACATION PAY.
TOO OFTEN WORKING FOR REDUCED RATES OR TRADES AND NOT BEING ABLE TO TAKE CARE OF YOURSELF.
READING ALL THE BOOKS ABOUT MONEY AND PAYING OFF DEBT BUT FINDING THEM EITHER CONFUSING, BORING, SHAME-BASED AND JUDGE-Y, OR JUST PLAIN NOT RELEVANT TO YOUR SITUATION AS A (VERY) SMALL BUSINESS OWNER.
HAVING NO IDEA WHAT YOU'RE PAYING YOURSELF- BECAUSE IT WINDS UP BEING WHATEVER IS LEFT OVER.
what is covered
You don’t need hype and promises of making a billion dollars, or promises of being “perfect” with your money. You just need the essential (honest) pieces to put in place so that your business can take good care of you.
Compiled from working with hundreds of small service providing businesses since 2009- these are the common pitfalls that come up and how to remedy or avoid them.
While this course doesn’t rely on “sexy” magical thinking, it also isn’t a dour prescription for white-knuckling your way through finances for the rest of your life. Instead of only focusing on challenges and pitfalls, we also take some time to attend what are actually meaningful money goals for you specifically.
Chronic insufficiency (aka underearning) is a common problem in service-based businesses. We tackle it head on.
Get clear on what you personally need to earn to make sure you can take good care of yourself.
Taxes and safety net savings aren't fun to talk about, but preparing for them makes a huge difference in your quality of life. We discuss how to do it in the easiest way possible.
What your business needs to earn and what you need to earn are 2 separate things. In this lesson a spreadsheet does the math for you to help you figure it out.
Rather than choosing the rate you charge at random, this spreadsheet helps you to think through all the variables so that you can choose an informed rate.
If you want to allow for economic diversity in your client base, you have probably considered or used a sliding scale approach. There are much better ways! For both you and your clients. We discuss them.
Setting up your accounts for maximum clarity and support ongoing.
A variety of support resources that can help you ongoing in your relationship with money and earning.
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Self-employed/solopreneur/freelancer service-based businesses
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Small service-based businesses with a team of up to 5 people (employees)
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Healing arts practitioners
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Coaches and consultants
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People who are willing and able to learn through an online course
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People who want to make sure their business is set up to take good care of them!
this is for:
buy the bundle, get ongoing q&a support
For those who buy the Liftoff Bundle (i.e. all 3 courses together), you'll get ongoing q&a support in the form of a coach-in-your-pocket private podcast feed.
Submit your questions any time, and I will record an episode to answer it! Each episode is titled as the question that was asked, making it an easy resource to scan through whenever you have free time.
Episodes are released on Mondays.
What clients say
Brooke is someone I trust deeply, both as a practitioner and as an ethical business person in the Healing Arts space. Her commitment to integrity in her business, and how she markets it/makes it available to the world is one of the values that makes her a great fit for practitioners committed to offering services of real value to others.
What clients say
I thought all I needed was a new website. But, thanks to Brooke, I gained clarity and focus for my whole business model. Already, the investment has proven profitable.
What clients say
I feel so relieved, like four years of internal dialogue is quieted. The work wasn’t easy, at times it felt excruciatingly vulnerable to say out loud “I want my business to look like this” but it’s been entirely worth it. The pace felt doable and I was able to integrate the work into my daily life without it feeling like it was one more thing on my already full plate. Brooke was clear and supportive throughout, providing valuable insight and clarity where I needed it. Her work has integrity and I never, not once, felt like I had to use ick marketing techniques to fit into a role that doesn’t suit me.
What clients say
As a small healing arts business owner, it is so easy when very busy with clients to not focus on the aspects I find less interesting, like budgets, promotion and planning - yet these are all vital to staying physically and fiscally vibrant. I now have a clear path for putting all this wonderful wisdom into practice.
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People who are currently in an emergency financial situation (i recommend hiring an accountant or financial counselor)
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People who need advice from someone like an accountant for a specific financial challenge they are facing (i am not a cpa and do not give advice. this course also does not come with coaching support)
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People who are looking for specific retirement planning (this course does not include any retirement planning and i am not a financial advisor)
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People who run a business with a team of employees that is larger than 5
this is not for:
This course is asynchronous- meaning that it is recorded and available for you to go through it at your own pace.
This course is also completely digital so you can access it from anywhere through our private course portal. You can complete the course lessons from the comfort of your couch or kitchen table, as long as you have an Internet connection.
For those who buy the Liftoff Bundle (all 3 courses), I do include a private podcast q&a feed as an asynchronous coach-in-your-pocket resource. If you have a question- just ask! You'll see if pop up on the podcast in a week or two on a Monday. All episodes address one question each, making it an easy to navigate resource.
The honest answer is, it depends on you and your current situation. Most people are able to go through the course material and put everything into place in 2 to 4 weeks.
Others might take a few extra months to slowly digest the information before putting the systems and processes into place.
There is no rush and no right or wrong amount of time, because you have lifetime access to the program (for the lifetime of the course itself).
Remember, this isn't a "quick fix" by any means. For most people (really, nearly everyone) healing their relationship with money tends to unfold over time and to have its ups and downs. I know that has been true for me.
Because of the nature of digital courses and the fact that you get instant access to all of the course materials and downloads, I do not offer refunds.
Payment plans are offered for bundles of courses. See below.
Check your email for your registration confirmation. You will then use your login details to go to the class platform, where you will have access to all the lessons.
Nope! This is not a get rich quick, or a get rich slow course. Wealth accumulation - or promises of big paydays- are not a part of this course. And, as with anything, information alone doesn't accomplish much. So there are no guaranteed results that come with the course. People's results will depend on if they put the course material into practice, and how consistent they are able to be with it.
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COMPREHENSIVE MARKETING COURSE
that's why i created this step-by-step course.
with spreadsheets that do the math for you!
I’ve made all the mistakes. I’ve climbed out of all the money holes. I've trained as a Financial Recovery Counselor. I’ve built several successful service-providing businesses...
Yet I’m not a charismatic “financial guru” who has it all figured out.
I’m just a tiny business owner (like you) who had to figure this stuff out, and then strained out the unhelpful information to deliver the essentials. Because who wants to think about math and money all the time if you don’t have to! I’d rather just be living my life.
Let's get your systems set up so that you can remove the scary money moments from self-employed life.
